Loom · Video audit deliverables
Five minutes of screen often beats a static long report.
FREEMIUM
Why I use it
- Clients see exactly what you see : fewer misunderstandings.
- Reusable by their team without rescheduling a call.
How I use it : mini guide
I outline 3–5 bullets before recording to avoid rambling.
- Intro : Context and goal in ~20 seconds.
- Walkthrough : Guided tour : GSC, Clarity, or theme section.
- Recommendations : Prioritised actions.
- Share : Loom link + short written summary in Notion or email.
I never record sensitive data without blurring.
Concrete Shopify example
CRO audit: video on three critical mobile journeys + light PDF appendix for specs.
Limits I've identified
- Network and mic quality.
- Less suited than PDF for strict regulatory deliverables alone.